Point it at a screenshot of your subscriptions and it shows your real yearly total, sorts it, and warns you before each renewal.
- Platform
- iOS only
- How it works
- Screenshot scanning (OCR), no bank login
- Pricing
- 3-day free trial, then a subscription billed via Apple
- Privacy
- Private by default, no data selling
Who it’s for
iPhone owners who have lost track of what they are subscribed to and do not want to hand a finance app their bank login.
Where the money comes from
Veluri answers a small but genuinely annoying question: what am I actually paying for? Most people underestimate their subscription total badly, because each one is framed as a harmless monthly number and the forgotten ones never announce themselves. Veluri's move is to skip the bank connection every other finance app asks for and instead read a screenshot of your Apple subscriptions screen, turning it into a real yearly total, sorted by what costs most, with a warning before each renewal.
How it makes money
Veluri is a subscription itself, so its economics are the classic consumer-app question: enough people have to feel the pain sharply enough to start a trial, and then keep the app long enough to justify paying for it month after month. The wedge is strong on the way in, the screenshot approach removes the trust barrier that stops people linking a bank, and the "you actually spend $2,400 a year" moment is a genuine jolt. The harder part, as with any tool people buy to save money, is staying useful after the first cleanup, so the renewal keeps making sense. That retention question is exactly what its builder is up against, and it is the honest catch behind most consumer subscription apps.
What a builder can learn
Veluri attacks a real, felt problem (forgotten subscriptions) with a clever wedge: a screenshot instead of a bank login, which removes the biggest objection finance apps face. The open question is the one every consumer subscription app has, whether people will keep paying a subscription to track their subscriptions.
Read: How to Reduce Churn for a Solo SaaSIs this your product?
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